Seminar: Accessible communication – Clear language and design
Errors in communication (visual and written) are common and repeated and continue to prevent visitors form having access to the content of exhibitions and other media. Museum professionals and designers complain about a mutual misunderstanding as to the role and responsibilities of each party. Through this seminar, we will seek to better understand our public’s needs and how those working in the planning and communication of content can contribute towards answering efficiently and affordably those needs.
People working in the areas of cultural communication, programming, mediation and designers
Students / Unemployed: €25
Access Culture members: €20
(€3 extra for payments via Paypal)
Maria Vlachou is a Cultural Management and Communications consultant. Founding member and Executive Director of Acesso Cultura | Access Culture, promoting access – physical, social, intellectual – to cultural participation. Author of the bilingual (pt/en) blog Musing on Culture, where she writes about culture, the arts, museums, cultural management and communication, access. She is the manager of the Facebook group Museum texts / Textos em museus and co-manager of the blog Museums and Migration. She participated in the European project RESHAPE – Reflect, Share, Practice, Experiment, having joined the trajectory “Arts and Citizenship”.
In the past, she was Communications Director of São Luiz Municipal Theatre and Head of Communication of Pavilion of Knowledge – Ciência Viva (Lisbon). Board member of ICOM Portugal (2005-2014) and editor of its bulletin. She has collaborated with different programmes of the Calouste Gulbenkian Foundation.
Fellow of ISPA – International Society for the Performing Arts (2018, 2020); Alumna of the DeVos Institute of Arts Management at the Kennedy Center in Washington (2011-2013); she has a M.A. in Museum Studies (University College London, 1994) and a B.A. in History and Archaeology (University of Ioannina, Greece, 1992).